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illustration

Muzz — ad storyboards

Muzz · 2025

Client
Muzz
Year
2025
Role
Storyboarding · drafting · narrative illustration
Category
illustration
Tags
storyboarding, illustration, advertising, drafting, narrative

The brief

Muzz needed storyboards for an ad campaign — frame-by-frame visual drafts of each beat, shot direction, and on-camera action, ready for a production team to translate into film. The brief was less about look and more about clarity: a board the shoot could read without holding the script.

Process

Started from script and rough beats. Each frame thumbnailed first in pencil, then re-drawn cleanly with composition arrows, camera notes and action lines set beside the panel. Boards revised in passes — the test for each cut was whether someone arriving cold could follow the cut without explanation.

Outcome

Boards used as the visual reference for Muzz's ad production — the kind of document that compresses a meeting into a page and lets the shoot move faster than discussion alone could.

Commission similar work

Open for commissions in illustration and adjacent work. Email Nyanyachanx@gmail.com with a short brief.

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